Get the Most from Your Workouts and Exercises

One of the most common excuses people give for not working out is time.  They don’t have enough of it.  And they want to spend it doing other will.  But part of the problem lies in the myth that you have to spend hours a day doing endless cardiovascular and resistance work in order to achieve the results you want.  The only guarantee here is that nothing will change for the better, and will likely continue to lead to the weight gain, physical inflexibility, lost strength, and weakened immune system of the sedentary.


Workout

The reality is, you can accomplish all your fitness and health goals in as little as 30 minutes, 3-4 times a week.  Unlike the daily exerciser who spends hours doing low-impact cardio, resting between reps, and zoning out in front of the gym television, the Maximizer must be disciplined from start to finish, committing to no rest, and absolute focus throughout the 30 minute effort. 

Maximizing engages the most muscle groups in the most effective manner through compound exercises.  These are movements that work multiple muscle groups at the same time. For example, a dumbbell bench press activates the muscles in the chest, triceps, and shoulders while a deadlift targets the hamstrings, glutes, and lower back. The time you would spend isolating each of these muscle groups would take you twice as long, whereas the compound moves will lead to the same results just as quickly.

Below is a sample two-day a week Compound workout.  Note the associated muscle groups and refer to the links for proper form and execution of each movement:

Day 1:

Standing Shoulder Press: Shoulders and Triceps

Pull-up: Lats, Biceps, Mid-back

Stiff-legged Deadlift:  Hamstrings, Glutes, Lower Back

Day 2:

Bench Press: Chest, Shoulders, Triceps

Bent Row: Mid-Back, Biceps, Lats, Shoulders

Barbell Squat: Quads, Calves, Glutes, Hamstrings, Lower Back

Each lifting routine above should take about 20-25 minutes, and with a proper 3-5 minutes warm-up/cool down period, you can be in and out within approximately a half hour. With limited rest, 5-7 repetitions, and heavy weights, you will see increased strength, muscle, and fat loss.

Workouts-and-Exercises

In terms of cardio, you can burn the fat covering those muscles in 30 minutes, twice a week  The key lies in the intensity and the “burn.”  Using an exercise bike as an example, warm up at a moderate pace for five minutes.  Gradually, increase the speed, pedaling as hard as you can for thirty seconds.  After thirty seconds, decrease your speed for the next thirty seconds, and then push the speed back up for forty-five seconds.  Again, decrease the speed for thirty seconds, and then push the speed back up for a full minute.  Each time you decrease the speed for thirty seconds, but add fifteen seconds to each speed increase.  And congratulations – you are Interval Training!

It is always best to alternate forms of cardio between biking, running, rowing, elliptical machines, and even outdoor activities such as swimming and rollerblading.

What A Personal Trainer Website Can Do For Your Fitness Business

Have you ever thought of how to reach more clients and customers quickly and efficiently?

Work Out

Have you wondered how to best show off your skills,  talents, abilities, certifications and education?

Have you wanted to reach more clients than what you physically have time for in a given day?

Putting your fitness business and personal training business on a professional website is the answer.

A professional fitness business website should include the following to give you the most for your money:

1. Your own content management system.  You control what messages are out there and what your members see.

2. Your articles, blogs, testimonials, photos and video galleries,

3. Your biography and photos.

4. Your own online store to showcase your packages or products

5. Online training, nutrition, fitness test and goal setting software.

If you want to earn more and shine in your field then a fitness business website is for you.

Let us know if we can build yours - the site will be live and rolled out in two weeks!

We’re on a mission to help personal trainers be their best! We have spent years developing what we believe is a much needed, value-added online fitness training service for personal trainers to offer their clients AND generate significant extra monthly income.

We Invite You To Join Our Personal Trainer Community

We've set up a personal trainer community site on Facebook.  Won't you join the conversation?

We've shared several webinars on how to build your personal training business in the video section as well as demonstrations of our unique software and website platform for personal trainers.

We’re on a mission to help personal trainers be their best! We have spent years developing what we believe is a much needed, value-added online fitness training service for personal trainers to offer their clients AND generate significant extra monthly income.

How to Earn Additional Personal Trainer Income

There are only so many hours available in a day for training clients and you may be left puzzling how you can even think about earning additional income as a personal trainer when there just aren’t that many hours in a day. Before you seek out additional ways to earn personal training income, be sure you do things that you actually enjoy doing and check to see how much time you really have available for pursuing additional income. You don’t want to burn-out in the pursuit of a few extra dollars.

Fitness Workouts
There are a few more traditional and conventional ways to earn additional personal training income and these shouldn’t be overlooked. While raising prices is not ideal, it does need to be done on occasion. Be sure you are doing a yearly evaluation of your costs and overhead versus what you’re charging clients. Avoid just seeing what everyone else is charging for personal training services. Clients are much more understanding of price increases when they’re justified. Another way a lot of personal trainers earn additional income is through running boot camps on a regular basis.  Generally these are held on a weekend and will not only attract current clients, but new business as well. Someone who has a great experience at a boot camp may seek you out for personal training services.

Another more innovative way to earn additional income as a personal trainer is by turning to the Internet. This is great because you can offer online training, a personal training blog or fitness information website, or create and sell fitness information products in the comfort of your own home. This makes it attractive for those of you who may only have extra time at night, after the family goes to bed, etc. This is actually a more ideal method of earning additional income because it can be residual, meaning that you can make money even when you’re not working on it (websites are a great example).  Be sure if you seriously want to pursue this, you approach it correctly and enlist the help of a professional when you design your website or create your information you want to sell online. An information and attractive website filled with quality information is key and you’ll need help building this. Once you start attracting traffic and generating revenue, you can potentially connect with key advertisers that will help you generate even more revenue without taking a lot more time out of your busy day.

We’re on a mission to help personal trainers be their best! We have spent years developing what we believe is a much needed, value-added online fitness training service for personal trainers to offer their clients AND generate significant extra monthly income.

How to Host a Body Transformation Contest

As a personal trainer, one of the best ways to generate a lot of excitement and attention towards your business is by hosting a body transformation contest. These contests not only serve as great motivators but also attract a lot of new traffic from customers intrigued by the concept of body transformation.

When hosting a body transformation contest, there’s a lot you want to keep in mind. What do you want to emphasize with your contest? Body transformation is NOT just about weight loss so keep this in mind when promoting your contest. You don’t want to penalize people for gaining muscle while losing weight, which is what commonly happens in the traditional weight loss contest. A body transformation contest should focus more on how the total composition of the body changes over time, and this may mean that not a whole lot of weight is lost at the end of the contest. Be sure that both you and your clients fully understand what body transformation is and then give them the tools to compete successfully.

What’s great about hosting a body transformation contest is that while you are boosting the confidence levels in your clients, you can also generate some extra revenue for your business. Most body transformation contests involve a mandatory support group at least once a month. These meetings usually focus on visualization and guided imagery to help participants achieve their results. You want to provide as many tools as possible and visualization is often underestimated. These monthly meetings should also focus on achievement sharing and any questions about the process.

Be sure participants understand that this is not a boot camp. This is a contest and while you’re providing tools to help them achieve success, it is still a competition. It is up to clients to decide how often they want to meet with you in order to be a major competitor. You’re to serve as an advisor during the process.

In order to encourage healthy competition, be sure you have weekly check-ins to see how everyone is doing. Depending on the factors you’re using for choosing a winner is sure these are all measured and gauged weekly. Post these results in a place where everyone can see.

While body transformation results should be reward enough for a competition, be sure you offer a prize worthy of such a process. Body transformation takes a lot of commitment and people will be more inclined to invest their time and money in the process if the prize is worth winning!

Here is a great checklist on how to host a 12 Week transformation contest. Enjoy!

We’re on a mission to help personal trainers be their best! We have spent years developing what we believe is a much needed, value-added online fitness training service for personal trainers to offer their clients AND generate significant extra monthly income.

How to Sell Online Personal Training

Selling your personal training services online can be intimidating, as you miss out on the direct human contact that makes selling your training services so easy. Online fitness marketing, however, is becoming increasingly more popular as it offers so many advantages over the traditional marking strategies you’re probably using right now.

Workouts and Exercises

Why is online marketing so much better for business? As a personal trainer, you can more precisely target your marketing dollars towards people that are far more likely to become customers. If you want to maximize your marketing dollars, selling personal training services online is the way to go. Selling online is also so effective because you can regularly attract customers and use the stats available online to see where and when you’re having online marketing success. Traditional marketing techniques just don’t have the ability to so specifically define what strategies are most effective.

Now that you understand why online marketing is so great for your personal training business, the next step is learning how to go about selling your services online. The key to online marketing for personal training involves getting and holding the interest of potential customers. Your website needs to be engaging and clean to the eye. Avoid going overboard with a lot of fluff and keep in mind who your customers are. Those seeking out personal training services are generally driven and looking for results. Be sure your website not only reflects you as a person, but also your business and the needs of your potential customers. Your website needs to be updated routinely, reflecting any specials or events you may be sponsoring. Do not let this slip behind. An outdated website suggests an outdated trainer and customers will get turned off.

Once you have the website in place to promote, be sure you use well-placed links for maximum traffic. These links should be featured on websites and in areas where your potential customers will most likely visit. Also take advantage of search engine optimization when selling training services online. This involves the use of specific key words on your website, and in anyone online promotional materials, that your potential customers may be searching for when seeking services out online.

Avoid sounding too gimmicky when selling training services online. You want to sound as real as you are so you can best connect with potential clients. If need be, enlist the help of a professional when beginning your online campaign. This may help you make the most of online marketing.

We’re on a mission to help personal trainers be their best! We have spent years developing what we believe is a much needed, value-added online fitness training service for personal trainers to offer their clients AND generate significant extra monthly income.

Building a Powerful Referral Network

Becoming a successful personal trainer relies heavily on your ability to build a powerful referral network.  Why? A powerful referral network builds a strong foundation of clients that become your steady source of income. Word-of-mouth is huge and while you can’t always control what a client says to someone else, regarding your services, there are plenty of ways for you to independently pursue building that network.  One of the most powerful ways you can attract new clients is by surrounding yourself with people who will refer you. This is part of the formula for a successful training business.

Workouts and exercises

Of course, the question becomes “how” you go about building this powerful referral network. There are actually two profit-producing strategies you’ll want to deploy in order to make this happen. You’ll not only need to build a health care network but you’ll also need to rely on the power of your clients to fuel your network.

A health care network may come as a surprise to some of you, but keep in mind that having a network of health care providers who will consistently do cross referrals is vital to referral network building. This network of health care providers not only gives you credibility and professionalism, but also will help you build your personal trainer business. This health care network should include trusted professional relationships with doctors, physical therapists, chiropractors, massage therapists, and dieticians. While they refer clients to you, in return, you do the same for them. That’s why it’s vital to develop relationships with health professionals you really stand by.

If you develop a large referral network through health care professionals, you may see a day when you rarely have to pay anything for a new paying customer. This is a great marketing tool.

You also need to do what you can to make sure clients are referring customers to you whenever possible.  It should be as simple as providing your clients with great results and hoping they will share their success stories with those within their social circles. It isn’t always that simple and sometimes you need to provider incentive to your clients. People tend to only spread news when it’s bad, so to ensure they spread the good news of great results, provide referral bonuses. Give them a discount for each referral provided, and provide their new referrals with an incentive as well.

Both these strategies are easy to deploy and have the added bonus of being very inexpensive. When done correctly, these two ways of building a referral network can help you build a whole fitness training business.

Here is a great Referral network checklist. Enjoy!

We’re on a mission to help personal trainers be their best! We have spent years developing what we believe is a much needed, value-added online fitness training service for personal trainers to offer their clients AND generate significant extra monthly income.